ENG | ITA
0
Skip to Content
Internet Affected
Home
Marketers Club
Services
Veribooking
Testimonials
Reporting
Clients
Team
Blog
Contact
Internet Affected
Home
Marketers Club
Services
Veribooking
Testimonials
Reporting
Clients
Team
Blog
Contact
Home
Marketers Club
Services
Veribooking
Testimonials
Reporting
Clients
Team
Blog
Contact
Digital Marketing Shop Facebook Conversion API Implementation for WordPress
1 / 3
IOS tracking Image 1 of 3
IOS tracking
Deduplicating server events at Facebook Image 2 of 3
Deduplicating server events at Facebook
Browser and Server Side Conversion Event Tracking Image 3 of 3
Browser and Server Side Conversion Event Tracking

Facebook Conversion API Implementation for WordPress

€1,400.00

User privacy concerns and changes in regulations mean that businesses need to find ways to continue to measure the effectiveness and return on investment from their digital marketing campaigns. Browser based ad-blockers plus changes to the way Apple user privacy is protected by IOS14, add further obstacles for efffective campaign management.

Our solution ensures that Facebook conversion events are configured using both the web-browser (tracking pixel) and web-server of your WordPress website.

Examples of the conversion events we can configure using our service:

  • Buying process has been started.

  • Purchases*

  • Form submits.

  • Clicks to Telephone numbers

  • Clicks to email addresses.

  • User begins a custom sales funnel.

    NB: All standard conversion events must occur on the same domain.

Quantity:
Add To Cart

User privacy concerns and changes in regulations mean that businesses need to find ways to continue to measure the effectiveness and return on investment from their digital marketing campaigns. Browser based ad-blockers plus changes to the way Apple user privacy is protected by IOS14, add further obstacles for efffective campaign management.

Our solution ensures that Facebook conversion events are configured using both the web-browser (tracking pixel) and web-server of your WordPress website.

Examples of the conversion events we can configure using our service:

  • Buying process has been started.

  • Purchases*

  • Form submits.

  • Clicks to Telephone numbers

  • Clicks to email addresses.

  • User begins a custom sales funnel.

    NB: All standard conversion events must occur on the same domain.

User privacy concerns and changes in regulations mean that businesses need to find ways to continue to measure the effectiveness and return on investment from their digital marketing campaigns. Browser based ad-blockers plus changes to the way Apple user privacy is protected by IOS14, add further obstacles for efffective campaign management.

Our solution ensures that Facebook conversion events are configured using both the web-browser (tracking pixel) and web-server of your WordPress website.

Examples of the conversion events we can configure using our service:

  • Buying process has been started.

  • Purchases*

  • Form submits.

  • Clicks to Telephone numbers

  • Clicks to email addresses.

  • User begins a custom sales funnel.

    NB: All standard conversion events must occur on the same domain.


ADDITIONAL SERVICE INFORMATION

Our recommendation is that Facebook’s standard conversion events are used to configure the tracking service. These will provide the strongest guarantee for tracking longevity. We are also able to implement custom events if your business uses these.

Facebook Standard Conversion Events available for configuration:

  • Add payment info

  • Add to cart

  • Add to wish-list

  • Complete registration

  • Contact

  • Customise product

  • Donate

  • Find location

  • Initiate checkout

  • Lead

  • Purchase

  • Schedule

  • Search

  • Start trial

  • Submit application

  • Subscribe

  • View content


SERVICE TERMS

  • In order to effectively de-duplicate browser and server events, it will no longer necessary to fire the Facebook Tracking Pixel via third-party containers such as Google Tag Manager (GTM) after our service has been implemented. All Facebook conversion events on the website will be sent to Facebook via a user’s browser and via your web-server at the same time.

  • Staging website for testing: Our service requires the installation and configuration of our plugin solution. In order to allow us to configure and test properly the service access to a staging/development server will be needed.

  • Fee includes configuration of service and all plugin updates and maintenance for one-year.

  • 2nd year renewal fees are 30% of service cost (pro-forma invoice issued 2 months prior to renewal).


PRESALES QUESTIONS

If you have any pre-sales questions about this service, please use the following form to contact us.

 
Name *
Privacy *

We have received your message.


STRATEGIC GUIDES FOR HOTELIERS
Why do I keep seeing non-existent rates being shown in Google for my hotel?
Nov 28, 2023
Why do I keep seeing non-existent rates being shown in Google for my hotel?
Nov 28, 2023
Nov 28, 2023
Google Analytics 4: What you need to know!
Oct 17, 2023
Google Analytics 4: What you need to know!
Oct 17, 2023
Oct 17, 2023
Google Analytics 4 for hotels - what’s around the corner?
Apr 12, 2023
Google Analytics 4 for hotels - what’s around the corner?
Apr 12, 2023
Apr 12, 2023
The four questions every General Manager should be asking their Digital Marketing Teams
Oct 19, 2022
The four questions every General Manager should be asking their Digital Marketing Teams
Oct 19, 2022
Oct 19, 2022
Three reasons why independent hotels and luxury resorts can smile when looking to the future
May 17, 2022
Three reasons why independent hotels and luxury resorts can smile when looking to the future
May 17, 2022
May 17, 2022
5 Google Ads Strategies that will reduce your monthly commission cheques by more than 70%
Mar 21, 2022
5 Google Ads Strategies that will reduce your monthly commission cheques by more than 70%
Mar 21, 2022
Mar 21, 2022
Making sense of the reviews universe, how important are they really?
Feb 18, 2022
Making sense of the reviews universe, how important are they really?
Feb 18, 2022
Feb 18, 2022
Approaching Metrics: why scepticism is a key component to success online
Sep 29, 2021
Approaching Metrics: why scepticism is a key component to success online
Sep 29, 2021
Sep 29, 2021
Why OTAs really want you to give them exclusive mobile rates
Jul 27, 2021
Why OTAs really want you to give them exclusive mobile rates
Jul 27, 2021
Jul 27, 2021
Benchmark your hotel's website conversion rate using our online calculator, and then see how much extra revenue our services could bring.
Jun 11, 2021
Benchmark your hotel's website conversion rate using our online calculator, and then see how much extra revenue our services could bring.
Jun 11, 2021
Jun 11, 2021
What the OTAs don’t want to admit post-COVID and what it means for hotels
May 13, 2021
What the OTAs don’t want to admit post-COVID and what it means for hotels
May 13, 2021
May 13, 2021
Google Core Web Vitals - What hotels need to do to keep a hold of free traffic
Mar 30, 2021
Google Core Web Vitals - What hotels need to do to keep a hold of free traffic
Mar 30, 2021
Mar 30, 2021
How digital marketing measurement is set to change in the next 12-months for hotels
Dec 4, 2020
How digital marketing measurement is set to change in the next 12-months for hotels
Dec 4, 2020
Dec 4, 2020
What can hotels do now the second phase of Cornavirus has arrived in Europe?
Nov 11, 2020
What can hotels do now the second phase of Cornavirus has arrived in Europe?
Nov 11, 2020
Nov 11, 2020
No cost digital marketing in return for a % share of confirmed bookings - what every hotel needs to know about commission only marketing services.
Oct 12, 2020
No cost digital marketing in return for a % share of confirmed bookings - what every hotel needs to know about commission only marketing services.
Oct 12, 2020
Oct 12, 2020
Clean Hospitality - our coronavirus video production and digital marketing solution for hotels to bring guests back
Sep 15, 2020
Clean Hospitality - our coronavirus video production and digital marketing solution for hotels to bring guests back
Sep 15, 2020
Sep 15, 2020
6 WAYS WE HELPED OUR HOTELS WEATHER COVID-19 AND COME OUT STRONGER THAN BEFORE
Aug 27, 2020
6 WAYS WE HELPED OUR HOTELS WEATHER COVID-19 AND COME OUT STRONGER THAN BEFORE
Aug 27, 2020
Aug 27, 2020
Why OTAs are going to be on the ropes and hotels are going to be the winners after COVID-19
May 25, 2020
Why OTAs are going to be on the ropes and hotels are going to be the winners after COVID-19
May 25, 2020
May 25, 2020
11 actions hotels can take to survive the coronavirus (COVID-19) pandemic and come out of it stronger
Apr 27, 2020
11 actions hotels can take to survive the coronavirus (COVID-19) pandemic and come out of it stronger
Apr 27, 2020
Apr 27, 2020

Internet Affected Logo

HOSPITALITY MARKETING

 

ENGLISH

Services | Reporting | Clients | Team | Blog | Free Report | Book a Call | Privacy | Cookies | SEO Glossary

ITALIANO

Servizi | Report | Clienti | Chi Siamo | Blog | Free Report | Contattaci | Privacy | Cookies

Digital Marketing for Hotels - Hospitality Marketing Agency - Hotel Marketing Companies - Hotel Digital Marketing - Hotel SEO Services - Hospitality Digital Marketing

IOS tracking
Deduplicating server events at Facebook
Browser and Server Side Conversion Event Tracking