Why our Google Hotel Ads Management is the best
Individual, not mass portfolio management
Our competitors manage hotels in a portfolio. That means your hotel is always going to be limited by global account-based optimization strategies that look at the whole portfolio, rather than the individual property. That’s why your performance is weak, and you don’t see the gains that we do for our Clients from that channel.
90%+ visibility - be seen all the time, not only at the start of the month
If your rate is competitive you need to be appearing all the time, you have the best rate, show it! But that’s what happens with most Google Hotel Ads services offered using a “pay nothing, only when someone books” formula. You are missing out on some of the biggest ticket bookings simply because your current Supplier only wants to capture bookings from the safest markets, not the ones that are most profitable for your hotel.
Dynamic advertising - not 1000s of hotels all saying the same thing
Most competitor services are using AI to optimize their portfolios with global account-level bidding rules. Let’s say 1000 hotels suddenly asked for the individual messaging in their campaigns to be updated, do you think they could handle that? It’s simply a scale issue. By contrast our hotel ads have always popped out from the page, because we’re able to make the micro-changes and optimizations needed to deliver more revenue per booking.
The OTAs can’t compete
That’s right, Google Hotels Ads is one space where your hotel can beat the OTAs. The OTAs, have tens of thousands of hotels to manage and they can’t start chasing down a single hotel that decides to up their game. We give your hotel the ability to act fast and be dynamic in the Google Hotel Ads where they can’t. Our service literally drives 10s of thousands of revenue directly to your hotel, and the OTAs have no way of stopping you from doing it.