
Digital Marketing for Luxury Watch Retailers
Our specially developed marketing package is for luxury watch retailers that have become dependent on third-party marketplace sites, such as chrono24.com to generate sales for their watch collections.
Internet Affected works with luxury brands and stops them from having to pay commission to third-party providers by providing its clients with effective, flat-fee marketing services.
Changes affecting the sales volumes in your retail store
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Challenge 1: Changes to the luxury watch market
COVID-19 has impacted the way in which people purchase luxury goods. Fast internet connectivity and new ways to experience products through different technologies are now able to provide an almost sensory experience of a luxury product, leaving retail stores with an ever diminishing position in the retail market.
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Challenge 2: Maison investment in digital marketing
The largest luxury brands are investing heavily in online marketing and are able to gain exposure over smaller retailers that simply do not have the resource to invest in advanced web-marketing know-how to compete and appear in the advertising space.
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Challenge 3: The risings cost of commission based online retailers
Commission-based retailers, such as chrono24.com have grown to become significant sales channels for retail stores to promote and sell their luxury products, but these channels come with a cost, and while providing visibility for individual products, they do not provide long-term security for the retailer.
Luxury Watch Retailers Digital Marketing Package
From €800 per month
Zero commission on sales.
Pay Per Click Advertising that captures visitors looking to buy your watches.
Social Media Advertising Campaigns to discover more customers for your store.
Search Engine Optimization to capture free traffic.
Performance and Usability enhancement to improve sales through your online store.
Advanced measurement so campaigns can be tracked effectively.
Monthly Reporting to clearly show the value-added of our service to your business.
Package details
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Pay Per Click Advertising (PPC)
We will help your store appear in Google for all the relevant search terms for the watch products potential customers can buy from your store. Our PPC management services have delivered over €1.4M in revenues to their online stores.
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Social Media Advertising (SMN)
Our social media advertising services provide a unique way to discover new Clients based on the characteristics of your existing client base. Making it a perfect channel for discovering new customers at much lower costs.
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Search Engine Optimisation (SEO)
Your website might receive free traffic but is the traffic good quality, does it convert? Our SEO ensures that your website optimisation is attracting only those visitors with the propensity to purchase one of your luxury products.
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Performance & Usability Enhancements
We will check and make sure that your website is free from any issues that could be stopping your web-visitors from purchasing easily from your online store. This include making sure your website loads quickly so it receives free traffic.
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Measuring the Campaigns
All our marketing campaigns are tracked and measured to provide your sales manager with a complete understanding on your online shopper and the results our campaigns are bringing your retail store.
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Monthly Reporting
We send a monthly report that covering each active service. This is combined with a video-call to plan future sales promotions. Our Clients also have access to an online reporting centre with training resources.
Zero commission, fixed monthly fees
Luxury watch Marketplaces tie their fees to your sales revenues, making them expensive.
Our package provides your shop with opportunities to compete effectively and generate sales without having to rely on watch marketplaces for your sales, while also helping you to acquire lifetime clients for your shop.
Our services deliver convincing results using a transparent flat rate fee structure. You pay for our expertise and our commitment to delivering exceptional services to your retail store and increasing your online business.